How To Start Your Own Home Bakery

How To Start Your Own Home Bakery – I’m so glad you decided to take the initiative to read this post because your life could be on a NEW path from here on out…

Deciding to create a plan for your bakery business means you are actively responding to your dream. Today your dream has officially started to become a reality.

How To Start Your Own Home Bakery

Admitting that you are a baker at heart is very difficult in our corporate world. It is underrated to pursue a career that is RICH in CREATIVITY and IMAGINATION.

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So I want to give you a standing ovation for being brave enough to start embracing who you were made to be.

That’s why I created this post and a FREE workbook to help you create your own home baking business plan!

Creating a business plan will give you a lot of information about yourself, your ideal customers, what you want to bake and why you want to do it.

By defining where you want your business to go, you have a much better chance of success because you will always know where you are going.

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Your free Home Bakery Business Plan workbook is waiting for you in my free library. Follow this blue link to access the library, then download and print your workbook 👉 Get your free workbook here!

It may sound very intimidating to create a “management summary”, but don’t worry 🙂 A management summary is very easy to create by answering a few questions. It’s basically WHAT you do and WHY you do it…

You may not be able to answer all of the questions below yet, BUT you can share your research and all the steps you are taking to ensure the success of your business.

What is the purpose of a home bakery? What value do you add to your town/city? Why did you start your own bakery business?

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Write down a brief summary of the products and services that your Home Bakery will offer to make your business profitable.

What do you want your business to look like 1 year from now, 2 years from now and 5 years from now?

Now we’re going to dive into your business culture and the brand that EVERY business is working on or already has.

Every business needs customers to survive and thrive! Therefore, it is very important to define WHO are the ideal customers for your business:

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How old are they? What do they do for a living? What do they care about the most? Why did they come to your bakery? How can you help them? What are their goals and aspirations? What are their hobbies? What things make them happy?

Another way to think about ‘culture and brand’ is simply to look at the personality and look of your business; it’s the first impression customers get of your local bakery…

What do you want people to feel when they interact with your local bakery? How would you describe the personality of your Home Bakery? What purpose does your Home Bakery serve?

Corporate identity refers to the legal description of your business. If you are the only person working in your bakery – which is often the case – then you are automatically described as a ‘sole trader’.

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Even if there is someone else in your business who cleans or helps you with delivery or admin etc, you are a sole trader.

If you decide to expand your home bakery in the future, you can do the necessary research to find out if you need to register your business as a partnership, CC, LLC, etc.

The motivation to switch your business to one of these entities is for financial reasons. If your business is supposed to go bankrupt while you are a sole trader, then by definition you are bankrupt too.

But if you have an LLC, CC, etc.

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This may sound very scary, but you don’t need to worry, okay? Home bakers make tens of thousands of dollars each day, so our risk is AMAZINGLY low.

We also usually don’t buy like 5 company cars and hire 20 people and stuff like that.

Before you start your Home Bakery business, I encourage you to THOROUGHLY research your competitors (popular staff bakeries) and other home bakeries in your town, city and county.

Doing this is important because it will allow you to make more informed decisions and chart your own, unique course forward that serves a real need in your community and beyond.

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IT’S EASY to get caught up in comparisons when looking at other bakeries; their high level of skills, great website and brand, EPIC social media…

Guard your heart and analyze with your HEAD. Be happy for them because they have worked so hard to get where they are.

Check out these businesses as inspiration for where you could be in a few months! 100% possible!! By completing this home baking business plan, you are taking a GIANT LEAP in your success!

I know how tempting it is to just copy their cakes, their designs, their website design, etc., but doing this will ONLY hurt YOUR BUSINESS!!

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They have succeeded by doing their thing, and you will too.

Now you will list all your competitors. What other Bakeries bake products similar to yours (or similar to what you want to bake in the future)?

The Free Home Baker Job Plan has lots of blanks that you can easily fill in 👉 Get your free book here!

If you are brand new to the home baking industry, you may not know who your competitors are.

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Well, now that we know who our main competitors are, we need to find out what their angle is in reaching their ideal customers – because you can learn from them and adjust your strategy accordingly.

What strategies do your competitors have in common? (Like Instagram Lives, Facebook Lives, certain types of ads or giveaways…)

What makes your competitor different from others on your list? (What do they do differently than everyone else?)

What goals do your competitors have? (I know you’re not a mind reader, but is that a guess you can make when analyzing their business? Sometimes Bakeries even share their goals on their website pages…)

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Check out the prices of all your competitors for each different type of grill they sell. This will give you a better idea of ​​whether your future customers will be comfortable paying for the baked goods.

Now that you’ve analyzed the websites, social media, products, and services of each competitor, you should have a good idea of:

Who they are, what they do, what they do it for, who they do it for and where they go with their business…

Let’s dig a little deeper. Use the following section of the Home Baking Business Plan Workbook to list some of their strengths and weaknesses.

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Return to STEP no. 2 of your Home Bakery business plan, identify and define the ideal customer for your Home Bakery. Keep looking back to refresh your memory because now we’re going to dig deeper…

Surveys are hands down the best way to gather valuable information on the mindsets and needs of the people you want to serve – especially since surveys are anonymous.

People tend to share their true desires and thoughts more easily when they have the security of anonymity.

Create your survey for FREE in SurveyMonkey or Typeform and share it with your audience. I recommend sharing it with your email contacts, your social media, family and friends.

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You don’t want your survey to be too long – otherwise people will be too lazy to answer questions! Trust me… Limit up to 3 questions 😉

What are the top 3 questions you can ask your audience to better understand their needs and wants?

At level no. 2 cover your brand personality and in step 3 define your competitor’s brand personality. With this information in mind, here are some questions for you…

In what ways can your Home Bakery’s unique features help your ideal customer differentiate you from all the other Bakeries in your town/city and suburbs?

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These are 2 things that will bring profit to your bakery, it is very important that you put thought, heart and proper planning into this…

What products are your ideal customers looking for? Go back to your survey answers for good ideas.

HOWEVER, I believe that people know what they want, but they don’t always know what they need. So trust your talents and passion for this…

Defining what you DON’T bake is just as important as defining what you DO bake. What items will no longer be on your menu and why?

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I have an amazing free guide for you in the Home Baking Resource Library to help you find the right niche

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